We use your personal information for the following purposes and as otherwise described in this Privacy Policy or at the time of collection:
To operate the Service. We use your personal information to:
● provide, operate and improve the Service;
● provide information about our products and services;
● communicate with you about the Service, including by sending you announcements, updates, security alerts, and support and administrative messages;
● market and advertise the Services;
● to the extent required for benchmarking, data analysis, audits, developing new products, enhancing the Services, facilitating product, software and applications development, improving the Services, conducting research, analysis, studies or surveys, identifying usage trends, as well as for other analytics purposes
● communicate with you about webinars and other training opportunities;
● understand your needs and interests, and personalize your experience with the Service and our communications;
● provide support and maintenance for the Service; or
● respond to your requests, questions, and feedback.
For research and development.
We analyze use of the Service to improve the Service and to develop new products and services, including by studying user demographics and use of the Service.
To send you marketing and promotional communications.
We may send you marketing communications as permitted by law. You will have the ability to opt-out of our marketing and promotional communications as described in the Opt out of marketing communications section below.
To comply with law.
We use your personal information — as we believe necessary or appropriate — to comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities.
For compliance, fraud prevention, and safety.
As we believe necessary or appropriate, we may use your personal information and disclose it to law enforcement, government authorities, and private parties to: (a) protect our, your or others’ rights, privacy, safety or property (including by making and defending legal claims); (b) enforce the terms and conditions that govern the Service; and (c) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity.
With your consent.
In some cases we may specifically ask for your consent to collect, use or share your personal information, such as when required by law.
To create anonymous, aggregated or de-identified data.
We may create anonymous, aggregated or de-identified data from your personal information and other individuals whose personal information we collect. We make personal information into anonymous, aggregated or de-identified data by removing or not utilizing information that makes the data personally identifiable to you. We may use this anonymous, aggregated or de-identified data and share it with third parties for our lawful business purposes, including to analyze and improve the Service and to promote our business.